Geely Auto Group to Enter UK Passenger car Market With the EX5

Geely Auto Group, a global leading automaker, has announced its upcoming entry to the UK market with the debut of its latest model, the Geely EX5. The introduction to market of the Geely EX5, an all-electric C-Segment SUV, will be led by distributor Geely Auto UK over the course of 2025. 

Geely Auto's globalisation plan focuses on expanding its presence through five global design centers, R&D centers, testing clusters, powertrain pathways and AI ecosystems to drive innovation and sustainable mobility.

The company aims to strengthen its market share in over 80 countries, backed by a 53% increase in exports in 2024.

Geely Auto expanded its reach in the Middle East, Asia-Pacific, Africa, Latin America, Europe and other regions, launching 16 high-value mainstream models in Saudi Arabia, the United Arab Emirates, Kazakhstan, Panama and other key markets.

Geely Auto UK is working with Geely partner firm Lotus Engineering for its expertise in chassis and dynamics assessment. 

Mike Yang, General Manager at Geely Auto UK, says: “We know the Geely EX5 is a great product with several core features that will appeal to a British audience. That’s why we chose it to be our first passenger car for sale in the UK. However, we’re aware that UK customers have unique demands. For that reason, before we release the car for sale, we’re working with the experts at Lotus Engineering to make sure we have a car that’s in line with expectations. Lotus Engineering has a formidable track record along with some of the best R&D resources, so we’re delighted to be working closely with them.” 

Lee Jeffcoat, Commercial Director, Lotus Engineering, adds: “As a global leader in vehicle dynamics, Lotus Engineering was proud to be asked by a Geely partner company to give our expert opinion on the Geely EX5. Our world-class experts and access to advanced facilities meant we could provide an independent assessment of the Geely EX5’s dynamics, performance in class and potential Europe-specific tuning before it goes on sale in the UK.”

Geely Group manages several leading brands including Geely Auto, Lynk & Co, and Zeekr.