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Full production of Ford’s all-new, electric F-150 Lightning trucks is underway at the high-tech Rouge Electric Vehicle Center within Ford’s historic Rouge Complex in Michigan. Ford has 200,000 reservations for the F-150 Lightning and is expanding the Rouge Electric Vehicle Center to ramp up production to a planned annual run rate of 150,000 in 2023.

The pickup truck offers acceleration from zero to 60 mph in the mid-4 second range.

It has a starting price less than $40,000 before available tax credits.

Ford offers F-150 Lightning owners an optional BlueCruise hands-free driving experience on more than 130,000 miles of prequalified divided highways across the U.S. and Canada. F-150 Lightning will stay up to date and constantly improve through over-the-air (OTA) software updates, called Ford Power-Ups.

Ford F-Series has been America’s best-selling truck for 45 years in a row.

The company has invested a total of $950 million and created 750 jobs at the Rouge Electric Vehicle Center. Ford’s investment in Michigan for F-150 Lightning alone now totals more than $1 billion, with 1,700 recently created jobs spread among five Ford plants in the state.

Ford President and CEO, Jim Farley, says: “America’s real transition to electric vehicles starts now. F-150 Lightning is just the beginning of our ambitions for growth and leadership in digital, electric vehicles. We continue to expand our EV manufacturing footprint across the U.S., including the start of site preparation at BlueOval City, which will enable us to meet the ever-increasing customer demand for our exciting EV line-up.”

“Today we celebrate the Model T moment for the 21st Century at the Rouge Electric Vehicle Center,” adds Ford Executive Chair, Bill Ford. “The Rouge is where Ford perfected the moving assembly line, making it a fitting backdrop as we make history again. The stunning anticipation for F-150 Lightning is a credit to the work of our Ford engineers and designers, and the UAW team members who are building these trucks with pride.”

Rouge Electric Vehicle Center

Ford is on track to deliver more than 2 million electric vehicles annually by 2026, equal to about one-third of the company’s global volume, on the way to 50% by 2030.

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