ZeroLight is launching Re:Connect, a package of three cloud-powered visualisation solutions – Reveal, Concierge, and Display – that will enable automotive OEMs and dealers to prosper both during and after the Covid-19 crisis. These solutions address the challenges caused by the current social-distancing measures by reconnecting brands with the media, dealers with their customers, and dealers with their cars.
“This is a clear demonstration of how cloud-based 3D visualisation can alleviate many of challenges facing the automotive industry. It offers a unique combination of scalability, interactivity, and agility that gives retailers the power to reconnect with their customers, both during and after social distancing,” said Simon Robinson, Co-Founder of Foundry and Advisor to The Board of ZeroLight.
The new solutions address three important challenges facing the automotive industry that have been brought into sharper focus by the Covid-19 pandemic, such as how to launch a car without auto shows, press events, or photoshoots, how to remotely establish a connection between dealers and customers and how to share a dealership’s stock cars with its customers.
However, these concerns are not new or temporary. They have been steadily building for several years, but this progression has been accelerated by the current social-distancing restrictions. Re:Connect offers sustainable solutions that address the short-term challenges explained above and lay the foundations for solving the long-term shortfalls at their root. Each solution is outlined in detail below.
“Our Re:Connect set of solutions demonstrates how the power of ZeroLight’s high-end cloud-based visualisation platform is transforming a traditional automotive industry shortfall into a future-proof retailing infrastructure,” said Francois de Bodinat, Chief Product Officer, ZeroLight.