Following a trial period Jaguar Land Rover UK has expanded its online sales offering in light of Covid-19 restrictions so that customers can browse, build and order online from the safety of their own home.
JLR says its virtual showrooms with video presentations to showcase all of its models and remote concierge services ensure the protection of customers and staff.
Since the trial went live in May 2019, over 3.3 million shoppers have taken part in the online experience.
Rawdon Glover, Jaguar Land Rover UK MD, says: “Buying a new vehicle may not be the first thing on people’s minds, but for those customers who do want to have a conversation about a new or pre-owned Jaguar or Land Rover, we are here to help. We have been refining our online customer journey for a while and, thanks to the support of our retail partners, we can now provide a comprehensive, convenient and flexible service that is safe for our customers and our staff.”
JLR says its retailers are also offering tailored services for vehicle deliveries in line with the latest UK government guidance.