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Ford has announced a creative partnership with the British actor Idris Elba for the upcoming launch of its all-new, all-electric Mustang-inspired SUV.

The global reveal date is November 18th, 2019 in Los Angeles. The new car is widely expected to be named the MACH-E.

Elba says: “Most people don’t know this, but I worked at Ford as a young guy. My dad also worked at Ford. It’s practically in my blood. So working on this project and getting behind the wheel of a car that takes us all towards the future feels like things are coming full circle, but with more exhilaration and tech.”

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The reveal of the new vehicle, which will have a targeted pure-electric driving range of up to 600 km (more than 370 miles under WLTP regulations), will be livestreamed from a location in LA at 02:00 GMT on November 18th.

The new all-electric vehicle will be on public display for the first time at the LA Auto Show.

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Idris Elba is best known for his role in the U.S. TV crime series ‘The Wire’ and the science fiction film ‘Prometheus’.

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