Ford has unveiled its new compact SUV crossover, the Puma, which may be the most important model to come out of the European division. So important, in fact, the company has supported designers in their efforts to modify the Fiesta platform in order to improve aesthetics.
Usually, an automaker does all it can to save production and development costs, but Ford knows that it has the potential to be a great success.
The Puma will be offered in hybrid-form, achieving powerful, responsive performance and optimised fuel efficiency using Ford’s EcoBoost Hybrid 48-volt technology. The mild-hybrid powertrain seamlessly integrates electric torque assistance with a low-friction, three-cylinder 1.0‑litre EcoBoost petrol engine to deliver up to 155 PS.
“Our customers told us they want a compact vehicle with stand-out looks that also delivers solutions for everyday living. The result is our new Ford Puma – charismatic, practical and offering technologies from massage seats to mild-hybrid powertrains,” said Stuart Rowley, president, Ford of Europe.
Earlier this year, Ford announced that every one of the company’s nameplates launched from the all-new Focus onwards will include an electrified option. Puma customers will be among the first to benefit from Ford’s sophisticated mild-hybrid architecture – tailored to enhance fuel efficiency while complementing Ford’s fun to drive experience with more powerful and responsive performance.
EcoBoost Hybrid technology enhances Puma’s 1.0-litre EcoBoost petrol engine with an 11.5 kW belt-driven integrated starter/generator (BISG). Replacing the standard alternator, the BISG enables recovery and storage of energy usually lost during braking and coasting to charge a 48‑volt lithium-ion air-cooled battery pack.
The BISG also acts as a motor, seamlessly integrating with the low-friction, three-cylinder engine and using the stored energy to provide torque assistance during normal driving and acceleration, as well as running the vehicle’s electrical ancillaries.
The electric torque assistance helps deliver punchier, more responsive performance, with up to 50% more torque available at lower engine speeds, for a more flexible and connected driving experience. The BISG has also enabled Ford engineers to lower the 1.0-litre EcoBoost engine’s compression ratio and add a larger turbocharger for more power, by mitigating turbo-lag using torque supplementation that also rotates the engine faster for maintained turbocharger boost response.
“Our 1.0-litre EcoBoost engine has already proven that fuel efficiency and performance can go hand-in-hand. Our EcoBoost Hybrid technology takes that to the next level,” said Roelant de Waard, vice president, Marketing, Sales & Service, Ford of Europe. “We believe customers are going to love the smooth and urgent power delivery of our EcoBoost Hybrid powertrains just as much as they’ll enjoy less-frequent trips to the fuel pumps.”