In modern urban communities, the ability to travel from point A to point B is vitally important for both people and the local economy. And in a world where 70% of the population will live in cities by 2050, the need to facilitate mobility has never been greater. All of the indicators point to a future mobility landscape that will be radically different from today.
Restrictions on urban automobile use to attenuate air pollution, chronic traffic congestion and the growing scarcity of parking space are disrupting current mobility practices and shaping the future of travel in the world’s largest cities. These factors are inevitably leading motorists to rethink how they use their cars, and city dwellers, who make up most of the population in the developed world, are starting to shift away from the traditional model of individual car ownership.
These urbanites increasingly prefer to use cars “on demand,” for example, by hiring one for the weekend or by e-hailing one operated by a private hire vehicle or transportation network company (such as Uber) or a ridesharing platform (like BlaBlaCar). They also tend to use non-automotive services, such as shared bicycles or scooters.
Based on these emerging trends, in 2016, Groupe PSA launched its new mobility brand, Free2Move, in a commitment to making it easier for customers to get around the city seamlessly, wherever and whenever they like, by offering them the most suitable mobility solutions and services.
One million Free2Movers – English version
Its vision is to become, by 2030, the leading provider of mobility services both for people, whether they own a car or not, and for businesses.
The F2M app enables today more than 1.5 million Free2Movers in 12 countries to access more than 65,000 vehicles (cars, scooters, bikes) worldwide.
The Free2Move App is designed to facilitate users’ mobility experience. It provides centralised access to the services of several car-sharing operators via a single application which brings together several types of transport solutions. The user can, therefore, view on a single screen all the nearby vehicles that are available for travel via car, scooter or bicycle. The user can compare prices, the location and the features of the available car-sharing mean of transport (brand, number of seats, energy type) for immediate use or to make a reservation.
Free2Move also operates its own services like in Spain, with emov in Madrid with a fleet of 600 electric cars and Lisbon with 150 electric cars. There are already more than 200,000 users of emov today. In China, a fleet of 300 electric cars is deployed in Wuhan; in the USA, F2M just arrives in Washington DC with 600 cars and the service will be soon deployed in Paris, France.